Article from Katie: Driving Sales with Web Design UK & Local Business SEO Strategies
In recent weeks, I’ve seen many business owners grappling with the challenge of where to start with their marketing efforts. It’s a common dilemma within businesses that don’t have a designated marketing function, but one that can be overcome with the right guidance and strategy. As the Managing Director of activ Marketing, I’ve had the […]
How to get the most out of your Google Analytics reports with the move to GA4
Google Analytics can sound pretty terrifying to a marketing novice but it’s essentially a free Google developed tool to track how users interact with your website. It allows you access to easy-to-read and easy-to-produce reports which can help businesses make important decisions about their website development and search engine optimisation tactics.
10 reasons to have a professionally built website
There’s no reason why a business owner shouldn’t have a website, unless, of course, they are not interested in growing their business! Today, creating a website or online store is pretty easy. It is inexpensive and you don’t need to be a techie to be able to manage your site. But having a website isn’t […]
